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Welcome, User.
We’re exploring how digital engagement can become more meaningful. Please help us understand the challenges you face with engagement on current digital platforms.
Your Age
Your Region
Your Industry or Profession
Superficial Engagement: Social media platforms today primarily focus on superficial metrics (e.g., likes, follows, comments) rather than capturing my true opinions.
On a scale of 1–5, how strongly do you feel about this statement?
1. Strongly Disagree
2. Disagree
3. Neither Agree Nor Disagree
4. Agree
5. Strongly Agree
Feeling Undervalued: I often feel undervalued or unheard when I interact on current digital platforms.
On a scale of 1–5, how strongly do you feel about this statement?
1. Strongly Disagree
2. Disagree
3. Neither Agree Nor Disagree
4. Agree
5. Strongly Agree
Lack of Impact: It is difficult for me to see how my feedback on social media leads to real-world changes in products or services.
On a scale of 1–5, how strongly do you feel about this statement?
1. Strongly Disagree
2. Disagree
3. Neither Agree Nor Disagree
4. Agree
5. Strongly Agree
Purposeful Engagement: I sometimes find that my time spent on social media feels wasted because it doesn’t contribute to meaningful outcomes.
On a scale of 1–5, how strongly do you feel about this statement?
1. Strongly Disagree
2. Disagree
3. Neither Agree Nor Disagree
4. Agree
5. Strongly Agree
Passive Consumption: I feel that most digital interactions are more about consuming content than actively contributing to improvements.
On a scale of 1–5, how strongly do you feel about this statement?
1. Strongly Disagree
2. Disagree
3. Neither Agree Nor Disagree
4. Agree
5. Strongly Agree
Private Feedback Environment: I would appreciate a private space where I can share honest feedback without fear of public judgment.
On a scale of 1–5, how appealing would this be to you?
1. Not Appealing At All
2. Slightly Appealing
3. Moderately Appealing
4. Very Appealing
5. Extremely Appealing
Direct Impact on Decisions: The idea of my feedback directly influencing product decisions (without getting lost in noise) sounds appealing.
On a scale of 1–5, how appealing would this be to you?
1. Not Appealing At All
2. Slightly Appealing
3. Moderately Appealing
4. Very Appealing
5. Extremely Appealing
Purposeful Interaction: I’m interested in engaging in structured, one-on-one interactions with brands or creators that lead to real-world improvements.
On a scale of 1–5, how appealing would this be to you?
1. Not Appealing At All
2. Slightly Appealing
3. Moderately Appealing
4. Very Appealing
5. Extremely Appealing
Overall Platform Appeal: A digital platform that transforms everyday interactions into meaningful outcomes is something I’d consider using.
On a scale of 1–5, how appealing would this be to you?
1. Not Appealing At All
2. Slightly Appealing
3. Moderately Appealing
4. Very Appealing
5. Extremely Appealing
Willingness to Try: If a platform addressing these issues existed, how likely would you be to try it?
On a scale of 1–5, how likely would you be willing to try a platform like this?
1. Not Likely at All
2. Unlikely
3. Neither Likely nor Unlikely
4. Likely
5. Very Likely
Importance of Privacy: How important is having a privacy-first environment when considering a new digital platform?
On a scale of 1–5, how important is privacy it for you when considering a platform like this?
1. Not Important At All
2. Slightly Important
3. Moderately Important
4. Very Important
5. Extremely Important
Long-Term Usage: Assuming this platform delivers on its promise, how likely are you to use it long-term?
On a scale of 1–5, how likely would you be willing to use a platform like this in the long-term if it delivers on it's promise?
1. Not Likely at All
2. Unlikely
3. Neither Likely nor Unlikely
4. Likely
5. Very Likely
Open-Ended Question — Optional: What is your biggest frustration with current digital engagement platforms?
Open-Ended Question — Optional: In your own words, how could digital engagement be improved to better meet your needs?
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